Article & News

Landing pages shine brightest in targeted campaigns! They align perfectly with the intent of the ads prospects clicked on, significantly increasing the likelihood of conversion.

In today’s fast-paced, digitally connected world, the way we communicate has fundamentally shifted. Employees, like consumers, expect instant, accessible, and personalized communication—especially during critical periods

Is Choice 1 Connect the Right Solution for Your Business? When an Uber driver casually mentioned she was using Choice 1 Connect to launch her

In today’s fast-paced digital workplace, effective communication is the backbone of every successful organization. Whether it’s announcing open enrollment, sharing onboarding materials, sending IT alerts,

In an era where swift communication can make or break workplace efficiency, mass texting has emerged as a revolutionary tool for employers. It’s fast, effective,

Employees today are juggling numerous responsibilities, both at work and in their personal lives. From demanding workloads and personal commitments to navigating spiritual, social, and

Recent advancements in artificial intelligence (AI) are reshaping the way we live and work, with transformative implications for the healthcare and life sciences industries. Generative

In today’s fast-moving, digital-first world, people expect fast, simple, and interactive communication — whether they’re employees enrolling in benefits, new hires navigating onboarding, or customers

In the U.S., a staggering 80% of employers still rely on electronic or paper-based processes to manage benefits-related information. This isn’t by choice, it’s a

For decades, email has served as the primary communication tool for businesses, supporting everything from employee updates to customer outreach. However, as digital behaviors evolve, many

The integration of generative artificial intelligence (AI) and advanced analytics tools is transforming the employee benefits landscape, offering innovative solutions to longstanding challenges. After years

In today’s always-on world, businesses are under constant pressure to communicate faster, better, and at scale — whether it’s sending appointment reminders, onboarding customers, answering

When a Health Broker shared that she was using Choice 1 Connect to strengthen her market presence and consolidate everything in one platform, my curiosity

As technology progresses, the partnership between human creativity and artificial intelligence (AI) is revolutionizing the marketing industry. This collaboration allows brands to craft campaigns that

In 2025, artificial intelligence is not just advancing marketing—it’s revolutionizing it. As AI takes center stage, businesses face an urgent imperative: embrace innovation or risk

A Solution to Employee Benefits Confusion More than half of employees often regret the choices they make during open enrollment, largely due to confusion and

There’s a famous saying, often (though mistakenly) attributed to Einstein: “Insanity is doing the same thing over and over again and expecting different results.” In

In today’s hyper-connected digital landscape, businesses rely heavily on messaging to engage, inform, and retain their customers. Whether it’s a delivery update, a two-factor authentication